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Businesses Medicine Music Technology

Starbucks' Music Is Driving Employees Nuts (www.cbc.ca) 267

An anonymous reader quotes a report from CBC.ca: You may not give a second thought to the tunes spinning on a constant loop at your favorite cafe or coffee shop, but one writer and podcaster who had to listen to repetitive music for years while working in bars and restaurants argues it's a serious workers' rights issue. "[It's] the same system that's used to [...] flood people out of, you know, the Branch Davidian in Waco or was used on terror suspects in Guantanamo -- they use the repetition of music," Adam Johnson told The Current's Anna Maria Tremonti. "I'm not suggesting that working at Applebee's is the same as being at Guantanamo, but the principle's the same."

Earlier this year, irritated Starbucks employees took to Reddit to rage about how they had to listen to the same songs from the Broadway hit musical Hamilton on repeat while on the job. One user wrote that if they heard a Hamilton song one more time, "I'm getting a ladder and ripping out all of our speakers from the ceiling." As a solution, he suggested health inspectors could enforce better working conditions, or a tip line could be created for people to report poor working conditions, like repetitive music. Another solution? Communication, says neuroscientist Jessica Grahn. She studies music, which science has shown to be one of the strongest influencers of mood, she said. It can calm dementia patients struggling with depression or anger, or increase our endurance when we're working out. However, there are downsides to the power of music. Unlike how we can close our eyes to things we don't want to see, we can't close our ears to sound. Having control over one's environment can make a big difference, said Grahn, which is why she recommends employers and employees talk about why certain music is being played, or what they can do to switch things up.

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Starbucks' Music Is Driving Employees Nuts

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  • by sgunhouse ( 1050564 ) on Tuesday February 26, 2019 @02:14AM (#58180920)
    We used to have a 4 hour tape loop that they used for 3 months at a time. It took a couple of weeks, but you did get tired of hearing the same songs in the same order every day.

    Given that a simple old ipod shuffle could hold a couple of days worth of music and change things up automatically, why would any business use a tape loop these days?
    • Re: I sympathize (Score:3, Informative)

      by Anonymous Coward

      Licensing four hours of music is cheap compared to licensing what even the tiniest of iPods can hold.

      • by aitikin ( 909209 )
        My understanding is that as long as it's employee facing not customer facing, they don't have to pay a licensing fee. IE a restaurant can have any music playing in the kitchen without having to pay a licensing fee, but if it's based in the dining area, they have ASCAP/BMI/etc to pay. ASCAP is one of those agencies that I would fear getting on the wrong side of...
    • by Anonymous Coward on Tuesday February 26, 2019 @02:35AM (#58180964)

      What about the theme park employees stuck in the same non-stop single-song loop forever?

      Now, for the grace of the mighty heroes and heroines that have survive those Gitmo-like circumstances every day... let us sing a song:

      It's a small world after all...

      • Have you ever seen the little dolls without their attire? Even with the lights on it's like Daft Punk's Technologic video gone berserk.

    • Why music ? (Score:5, Insightful)

      by DrYak ( 748999 ) on Tuesday February 26, 2019 @02:35AM (#58180966) Homepage

      why the hell is there a need to continuously blast music in a coffee shop, to begin with?

      have human gotten so used to watching movies that they can't imagine anything in life without a background music track?

      or is the the coffee shop's attempt to try to do the same manipulations as clothes stores to try to maximize profits? (playing catchy upbeat music apparently increases the probability of impulse buys ?)

      • "why the hell is there a need to continuously blast music in a coffee shop, to begin with?"

        For the same reason music is blaring in bars...

        You have to talk louder, thus get more parched, and have to drink more.

        I kid you not, that is the logic!

      • Re:Why music ? (Score:5, Insightful)

        by Sique ( 173459 ) on Tuesday February 26, 2019 @04:02AM (#58181120) Homepage
        Constant music in coffee shops or anything similar is as old as we know. Even in the oldest towns archeologists know of there were public places serving drinks and food and playing music. Apparently, a room with a constant flow of pleasant noises seems to have a net-positive effect on our mood. And yes, it improves business if people like your place.
        • by Anonymous Coward

          Often the places had instruments and you made your own music. If you played Greensleeves five times in a row you'd get the lute taken off you.

        • a constant flow of pleasant noises seems to have a net-positive effect on our mood.

          I think the point is that "A repetitive stream of tiresome noise" is not quite the same thing.

          Has anyone done any research into the extent to which "Muzak" in supermarkets contributes to mass shootings?

      • Re:Why music ? (Score:4, Interesting)

        by GerryHattrick ( 1037764 ) on Tuesday February 26, 2019 @05:06AM (#58181218)
        Almost every ancient Pub in England now has mindless music, usually with yodelling foreign women lamenting their love-life incomprehensibly. Staff will sometimes turn it down, but are not authorised to turn it off because the management has paid for the mandatory licence. Props to 'Weatherspoons', which has a mind of its own and no music.
        • Vote parent up. I find music played in pubs, supermarkets, sports halls, ... highly irritating and either do not go or do what I need to and leave as soon as possible. I agree with the screeching woman comment. If you asked me what music I would have: Bach, Beethoven, Mozart, Handel, ... which I accept many would not like -- you cannot please everyone, so: just switch it off!

          Support Pipedown [pipedown.org.uk].

        • by mjwx ( 966435 )

          Almost every ancient Pub in England now has mindless music, usually with yodelling foreign women lamenting their love-life incomprehensibly. Staff will sometimes turn it down, but are not authorised to turn it off because the management has paid for the mandatory licence. Props to 'Weatherspoons', which has a mind of its own and no music.

          Not sure which Pubs you're going to but most of them I've gone to in Berkshire don't have music playing. Especially the owner/operator pubs. Weatherspoons are at least cheap, apart from them I rarely go to a chain pub (Greene King/Chef and Brewer). Brewdog has to be the exception, but Brewdog itself is exceptional.

          Supermarkets on the other hand... In late November ASDA started to play Christmas music and I pretty much walked out until mid January. Wen't to Morrison's almost exclusively as they weren't pl

      • If the music played in the gyms I go to actually had a decent beat/energy/aggression and made me want to train harder I wouldn't mind, but its invariably a diet of R&B syrup with autotuned wailing woman who all sound identical and sing the same moronic love crap with the occasional special needs rapper chiming in. And the problem is its so loud I can still hear this shit even when I take my own music in.

      • Starbucks always has a stack of CDs right next to the register. They have demographically determined that their customers are likely to enjoy the stuff they hear when they are standing in line (the same music used to torture the baristas) so it's another way to extract more dollars per customer. Genius if you think about it.
      • why the hell is there a need to continuously blast music in a coffee shop, to begin with?

        have human gotten so used to watching movies that they can't imagine anything in life without a background music track?

        I don't know what you mean with "gotten". The psychological impacts of silence are well understood and the practice of adding background music to a relaxing environment dates back to the days of bards and mead.

        Now if Starbucks is "blasting" music that's different, but the reality is we don't tolerate silence well in a mixed environment and the only time we truly appreciate silence is when the silence is complete and we're alone with our thoughts. Typically at that point many people will distract themselves

      • why the hell is there a need to continuously blast music in a coffee shop, to begin with?

        I would ask why some people feel the need to have earbuds blasting music into their skull for most of their waking hours. I think the answers are probably related. It creates an environment where people feel comfortable and/or familiar. It's why so many places play top 40 music from 20-30 years ago - it's the sound track their target customers grew up listening to. They play music because it creates a mood and it's what people expect. That matters.

        For me I find background music or earbuds remarkably di

        • Because any moment not being entertained is a moment wasted to the modern mind. Sad!
          • by bws111 ( 1216812 )

            I think it has little to do with being 'entertained' and much more to do with reverting back to 'I could be prey' mode when in silence. For instance, I work in an office environment. There is nothing 'entertaining' going on, no music or anything like that. If you walk around you will hear snippets of conversations, people will say 'hi' in the hallways, etc. But, every once in a while the air conditioning temporarly stops. As soon as that happens, everyone behaves differently. Instead of normal conversa

        • They just need to play more stuff like Eno’s Ambient 1: Music for Airports. Music that just sits there in the background, covering up the total silence, but that also is interesting if you sit and listen to it carefully.
      • by Ogive17 ( 691899 )
        Probably to get patrons to enjoy their coffee then leave. Every Chipotle I've been in has very loud music that makes it difficult to have a simple conversation. My guess is they want the patrons to eat and get out as seating is limited.
        • Every Chipotle I've been in has very loud music that makes it difficult to have a simple conversation. My guess is they want the patrons to eat and get out as seating is limited.

          I thought it was the e.coli and salmonella that made patrons eat and then leave...

      • by mjwx ( 966435 )

        why the hell is there a need to continuously blast music in a coffee shop, to begin with?

        Because Market Research TM says that it promotes the spending of money.
        Then Legal says that we have to pay to play music.
        Sales comes up with the brilliant idea of getting a discount on the license fees by playing the latest crap from popular culture.
        Management says that this has to be on repeat.

        Its reasons like that why I refuse to go to chain coffee shops if I can at all avoid it. Costa Coffee, should have called it Costa BleedinFortune.

        There's a small coffee shop near where I live, owned and ope

      • I asked the manager why the cheap to license, repetitive music had to be blasting all the time even in an empty gym and he said it's the company policy to make it more attractive to customers and it's hard for you but imagine how it is for me he said, I have to listen to it all day.

        I have quit that gym since but left wondering, what was that policy based on? What if customers, occasional and frequent, hate it as much as the manager? Why exactly are we all suffering then?

        Recently I heard through another trai

        • by tlhIngan ( 30335 )

          I asked the manager why the cheap to license, repetitive music had to be blasting all the time even in an empty gym and he said it's the company policy to make it more attractive to customers and it's hard for you but imagine how it is for me he said, I have to listen to it all day.

          I have quit that gym since but left wondering, what was that policy based on? What if customers, occasional and frequent, hate it as much as the manager? Why exactly are we all suffering then?

          Recently I heard through another trai

    • Re:I sympathize (Score:5, Interesting)

      by phantomfive ( 622387 ) on Tuesday February 26, 2019 @02:38AM (#58180972) Journal
      In Yodobashi in Japan, they have this on loop all day long [youtube.com]. Over and over. It gets to you pretty quick.
    • A long time ago, I would frequent a store in Collingwood, Melbourne, that sold Amiga hardware. At one point they were demonstrating an audio sampler by playing an eleven second loop of John Farnham's hit song "You're the Voice", starting at https://youtu.be/tbkOZTSvrHs?t... [youtu.be] .

      Apparently, this loop ran all day. I don't know if any of the store clerks went postal, but I can easily imagine it.

    • It would not be at all surprising if the tape loop is quite deliberate:

      Starbucks(along with most other retail establishments) has clearly gone to a lot of trouble to establish a particular 'feel'/'branding' in their interior and exterior design, staff uniforms, product graphic design, even what's printed on their paper cups and napkins and stuff.

      If they sweat those sorts of details, rather than just ordering generic FoodCo napkins, odds are that some branding consultancy has laid out the soundtrack wi
      • It would not be at all surprising if the tape loop is quite deliberate:

        Oh it's absolutely deliberate. Large consumer product and retail companies don't do stuff like that by accident. Doesn't necessarily mean it's a good choice but it's probably a deliberate one. To be fair, there is only so much budget for music choices and the people selecting the music probably don't have to listen to it all day long. (or if they do they need to get psychiatric help...)

        Starbucks(along with most other retail establishments) has clearly gone to a lot of trouble to establish a particular 'feel'/'branding' in their interior and exterior design, staff uniforms, product graphic design, even what's printed on their paper cups and napkins and stuff.

        Exactly which is why they are loathe to take needless risks with something as mundane as a playlist. It's not hard to

    • A lot of businesses seem to use a Sirius channel as background music. Sirius offers a lot of musical genres and subgenres, but each channel is about a 3-hour loop of the same selections over and over again. And people actually pay for this!

    • I worked at Staples. I don't know where the music came from, but it was awful. I hated almost every song played and they drove me nuts. Had me so stressed out I snapped on a customer and got fired.

      Music can have benefits, or it can have damaging consequences. Phil Collins causes damage. Garbage "Nu metal" bands butchering The Who causes damage.

      • Fellow Staples alum. We generally had the 60s/70s/80s soft rock sort of thing going on; I don't know artists or titles but I know the first ten seconds of every song to this day...

        The funniest story I remember was one year on Back to School Wednesday (the day when all four local school districts got their BTS lists and every register did over $200,000 in pencils and folders...), our GM was cool and our BM guys knew how to plug in an iPod from the Muzak system, so she let us put on whatever we wanted once al

  • by 93 Escort Wagon ( 326346 ) on Tuesday February 26, 2019 @02:16AM (#58180922)

    "I'm not suggesting that working at Applebee's is the same as being at Guantanamo, but the principle's the same."

    Food’s probably better at Guantanamo, for one thing.

  • Brainwashing (Score:5, Insightful)

    by freeze128 ( 544774 ) on Tuesday February 26, 2019 @02:22AM (#58180934)
    Anyone who has worked in retail knows the torturous effects of Christmas music. It's hard to be festive or jolly when you have heard Jingle Bell Rock too many times.
    • Yep, Xmas was the first thing that came to my mind. We were all soooooo happy when December 26 rolled around. That was almost 40 years ago, and I still remember the hell that was Christmas music when I was working retail.
      • Soooo true. This could have been me (even the 40 or so years fits.)

        I spent 4 years at a crappy little department store chain in the southeast, while in college. The music came on large reel to reel tapes, so no shuffle and the pops and cracks repeated exactly, and not nearly as many breakdowns as one would hope for. Oddly, I don't remember the rest of the year, just Christmas.

    • Back in the 1990s, I used to work in an independent electronics store when home cinema was taking off. We had the Laser Disc of Jurassic Park on a continuous loop all day, every day to demonstrate the 5.1 system and the subwoofer. If I never see that film again, it'll be too soon.

      • I worked in a video rental store when I was in high school (part time, but 20+ hrs per week). The manager had an obsession with the movie "Grease", so it was played over and over on TV screens in the store. While I do remember getting some of the tunes stuck in my head and finding it annoying, my brain developed a noise filter pretty quickly. To this day I still don't know, nor care to know, the plot of that movie, even though I probably have been exposed to hundreds of hours, if not over 1000 hrs of it pla

    • Re:Brainwashing (Score:5, Interesting)

      by AmiMoJo ( 196126 ) on Tuesday February 26, 2019 @05:42AM (#58181330) Homepage Journal

      It's far worse in Japan. I don't know how staff there put up with it.

      Many shops in Japan have their own theme music. Actually a theme song, with lyrics. The Yodobashi Camera one is a jaunty take on Auld Lang Syne and they actually have a different version for every branch... On repeat, all day, every day.

      If you spend too much time in the shop you can't get it out of your head. The staff must be hearing it in their dreams.

      Here's a little selection. Don't say I didn't warn you.

      https://youtu.be/cwTJEbqQy4U [youtu.be]
      https://youtu.be/hntaaDWKco4 [youtu.be]
      https://youtu.be/yFLYuKUKXoY [youtu.be]
      https://youtu.be/iQqPLYUu43s [youtu.be]
      https://youtu.be/y5XfsHaB730 [youtu.be]
      https://youtu.be/KOQ9HVGoGsY [youtu.be]

      • It's far worse in Japan. I don't know how staff there put up with it. Many shops in Japan have their own theme music. Actually a theme song, with lyrics.

        That sounds awful. I used to work at a company in an engineering office that for some reason felt the need to have a 6 song rotation playing on the overhead speakers all day. I don't care how much you like a piece of music (and I didn't like these) you will be ready to burn the place down after enough repetitions of a song. After the literally 200th+ time I heard the theme song to Titanic I came in after hours and disabled the speaker above my cubicle just to get some relief. (No we weren't allowed to

      • The Yodobashi Camera one is a jaunty take on Auld Lang Syne

        If it's the first link, it's actually The Battle Hymn of the Republic [youtu.be]. Anthem of the Union during the U.S. Civil War.

        • by AmiMoJo ( 196126 )

          Well spotted. Thanks for the correction.

          I think I was confused by the fact that all shops use Auld Lang Syne to signal that they are closing soon.

      • That was the first thing I noticed about Japan: Everything has the unsurmountable urge to make noise. Even the garbage trucks played music.

      • Re:Brainwashing (Score:5, Interesting)

        by damn_registrars ( 1103043 ) <damn.registrars@gmail.com> on Tuesday February 26, 2019 @08:54AM (#58181966) Homepage Journal

        If you spend too much time in the shop you can't get it out of your head. The staff must be hearing it in their dreams.

        To play devil's advocate here, I also worked for a while in a major regional grocery store as a cashier when I was in high school. We had no music whatsoever there. The main sound the cashiers heard was the beep of the register telling us we had successfully scanned an item. After working a shift and going home, I would still hear the same beep for hours while trying to get to sleep. I'm not fully sure which is worse, crappy music or endless beeping.

        • by AmiMoJo ( 196126 )

          The bad news is that they have that as well in Japan. For example in many public buildings they have bell sounds near all the exits. Apparently they are to assist people with vision problems locate the way out. "Bong" every 10 seconds or so, all day every day.

          Some train stations have some chirping sounds too. At first I thought some birds had got in to the Tsukuba Express underground stations, but the sound is actually electronic and something to do with the platform safety system I'm told.

      • by mjwx ( 966435 )

        It's far worse in Japan. I don't know how staff there put up with it.

        70 people per day top themselves in Japan.

      • by AmiMoJo ( 196126 )

        Can't believe I forgot the best one, the Don Quixote theme song "Miracle Shopping". The shop is actually called Don Quixote, and the mascot is a penguin... But it's commonly called "donkey" because "don-ki" are the first two syllables in the Japanese transliteration.

        https://youtu.be/lUsJsealYxM [youtu.be]

    • by antdude ( 79039 )

      Ha. My folks keep their jingle bells ringers on their landline cordless phones. It drives me bonker. Its ringers are even changeable. [sighs]

    • Anyone who has worked in retail knows the torturous effects of Christmas music. It's hard to be festive or jolly when you have heard Jingle Bell Rock too many times.

      Not to mention as a shopper, after the first couple day of hearing Christmas music starting after Halloween (OK, more like around Thanks Giving), I just want to get into the store, buy what I need, and get away from there as fast as possible.

    • "It's hard to be festive or jolly when you have heard Jingle Bell Rock too many times." once or twice is usually pushing it, even if it is just different covers of the same 3-5 xmas songs over and over and over and over......

      Reminds of idiot radio stations that start 24-hour xmas music the day after Halloween....

    • There used to be an electronic parts store here in Denver where you'd hear "Comin' Through the Rye" every time the door opened. I can only imagine what it did to the guy who worked there.

      At my former workplace, one tune or another would occasionally begin running through my head; then it would come up next on the Muzak. My subconscious had memorized the bloody sequence.

  • If I want music, I just put AoA on repeat. Hyejeong forever!

  • by pushing-robot ( 1037830 ) on Tuesday February 26, 2019 @02:27AM (#58180952)

    Loud music is the aural equivalent of lasers and strobe lights. Unless you're operating a club please don't harass your employees and customers with it.

    If silence is a problem, textured ambient sounds can give your business far more personality than blaring the Billboard Top 40.

    These days everybody carries around earbuds and a smartphone. If people actually want to listen to music, they will.

    • If silence is a problem,

      indeed, what's wrong with silence?

      • Re:silence: indeed (Score:5, Interesting)

        by Kokuyo ( 549451 ) on Tuesday February 26, 2019 @02:57AM (#58181028) Journal

        Psychologically speaking, a lot of people have issues with silence.

        One often effective method of getting a suspect to talk is just sitting across them and saying nothing.

      • You'd hear the mice crawling over the ceiling tiles? *shrug*

      • If silence is a problem,

        indeed, what's wrong with silence?

        Tinnitus is what's wrong with it.

      • what's wrong with silence?

        You would be able to think - and where would that end?

      • A lot of people view a silent business as a dead business. Sure, once you get a critical mass of couples and groups chatting it sounds lively, but the first few through the door wonder what's wrong with the place. One guy drinking at the bar in dead silence does not make a place seem friendly and inviting.

        And a lot of people want to talk in a public place without it seeming like everyone else in there is listening to them. If there's some background noise, psychologically you'll think that you can't be hear

    • There are also technologies for directing the music into a preferred area, originally meant for directing sounds for ads, i.e. a "fizz" sound when a customer is in proximity to a soft drink vending machine. With "Audio Spotlight", when directed ultrasound sound hits something solid, it becomes audible music. The music ad (nauseum) I think qualifies as advertising. I suspect that there are other, similar solutions.
    • ... but the way the charts are measured these days means is basically the musical taste of young teenage girls.

  • You could try anonymously reporting them to the RIAA and get them to send an extortion collector.

    Maybe they already paid. But maybe they didn't...

  • I can see how both sides have a stake in this issue. It is the Starbucks prerogative to play music that supports the businesses overall goal of making money, however questionable their musical choices are (Hamilton soundtrack?!?), however, it's also important that the employees have the right to not work in a torturous environment. In this case, I propose that if Starbucks is going to loop repetitive music in their stores to the possible detriment to their employees, then Starbucks allow employees to wear
    • I can see how both sides have a stake in this issue. It is the Starbucks prerogative to play music that supports the businesses overall goal of making money, however questionable their musical choices are (Hamilton soundtrack?!?), however, it's also important that the employees have the right to not work in a torturous environment.

      In this case, I propose that if Starbucks is going to loop repetitive music in their stores to the possible detriment to their employees, then Starbucks allow employees to wear discreet Bluetooth earbuds that play the music of their choice. There, win-win.

      How about noise cancelling blue tooth headphones? You could probably still hear orders.

  • by mapkinase ( 958129 ) on Tuesday February 26, 2019 @04:48AM (#58181184) Homepage Journal

    consumers and customers. People should not be forced to listen to modern versuon of Muzak.

  • ... and even I have pondered what it would be like to hear the same loop for months on end, for 8+hours every day.

    I'd probably sabotage either the system or its playlist after a few weeks.

    • ... and even I have pondered what it would be like to hear the same loop for months on end, for 8+hours every day.

      I've lived through that and it's maddening. The worst part is there is no need for it. It's just laziness and/or cheapness on the part of the people choosing the music. To this day there are some songs that get me triggered because I've heard them WAY too often.

      I'd probably sabotage either the system or its playlist after a few weeks.

      I worked at a place with a 6 track loop. After a few months I came in after hours, got a ladder and disabled the overhead speakers closest to my cubicle just to get some relief. I can't imagine working retail during the holiday season. You'd f

  • I worked through 2 years of retail service at CompUSA (remember them? back when they were still American owned?). We had the same deal there; I specifically remember that for a while by the time I had finished an 8 hour shift I would usually have heard Believe by Cher at least 4 times on the intercom. Sometimes if the store was dead enough we would overhead page each other just to interrupt the music (or just initiate an overhead page and leave the phone off the hook for a few minutes to accomplish the s
    • Ahhh CompUSA. The place where I could buy a mouse pad and get a 3 foot long receipt, which then had to be checked by a security guard at the exit.

  • We have shazaa et al to determine which song plays, so the software knows exactly which sound comes next, minutes in the future, so it should be a piece of cake to create such headphones.

    Also for barkeepers, diskjockeys, people who hate xmas-music, the gym and so on.

  • When I was a lowly stock boy at Kmart many many moons ago, I had to listen to the same loop of music and advertisements for hours on end. After a while I didn't even hear the music as it became background noise, but since the music stopped when their pre-recorded ads played it always caught my attention as I had to listen for managers calling me over the PA and whatnot. For months afterwords I could mouth the ads word for word and occasionally heard them in my sleep (there was a particularly obnoxious one
  • I suggest those complaining about the music at their work go find a job working outside in 0 degree weather doing manual labor. It will help put things in perspective for them.
  • I am not saying that repetitive music is fun, but let's put this into perspective; try working in factory, or a body shop, or construction, or that place that changes your tires, or work as one of those people who fix your roads....

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