Harrods Sells Holographic TV 224
beuh_dave writes "Harrods is selling a holographic TV, CLARO, for £15,000. The Holoscreen is a revolutionary holographic film which displays any image fed through a projector at a specific angle on to a transparent display. All other light is ignored. The result is a remarkably bright and sharp image quality - even in brightly lit environments."
Cool (Score:3, Insightful)
Re:Cool (Score:3, Interesting)
Re:Cool (Score:3, Informative)
Still, I'm left wondering what the grandparent meant with 'true 3D display'... It's not exactly a well defined term.
Re:Cool (Score:3, Informative)
I'm left wondering what the grandparent meant with 'true 3D display'
Well, there are volumetric [actuality-systems.com] and autostereo [stereo3d.com] displays which could be adequate.
Re:Cool (Score:2)
Re:WTF, were's the beef (Score:2)
Re:Cool (Score:2)
Re:Cool (Score:2)
Re:Cool (Score:2)
Re:Cool (Score:2, Funny)
It's called holo-pro (Score:2)
Basically there is interlayer in/on the glass that has a very high reflectance from one particular direction only (this means you need to set up your projector in roughly the same spot each time if you move it around).
We're using it on a number of buildings around the place at the moment - it really enters into it's own league when it's in a 20m x 20m format ;)
One of the soon to be completed large scale projects is here [grimshaw-architects.com].
This isn't really "holographic" (Score:5, Insightful)
All it is is a screen that hangs in space (or supported by glass as in the site) and only shows images directed on it from a certain angle - from a projector sitting conspicuously on the floor behind it.
It's pretty, but hardly world shattering.
Re:This isn't really "holographic" (Score:2)
40 inch display is nothing, I have a 72" screen in a room smaller than that.
Seems like a lot of money for a such a gimmic.
Re:This isn't really "holographic" (Score:2, Interesting)
Re:This isn't really "holographic" (Score:2, Interesting)
Re:This isn't really "holographic" (Score:3, Interesting)
The point is, if it gives a good picture I would use a 45 angled mirror to reflect a projector from the ceiling onto this surface.
Not a transparent solution (because of a mirror) but takes up only about 1 meter behind, and the mirror can fold up into the tv to just be a free standing mirror.
Add a small motor to t
Re:This isn't really "holographic" (Score:5, Informative)
Re:This isn't really "holographic" (Score:2)
A method of producing a three-dimensional image of an object by recording on a photographic plate or film the pattern of interference formed by a split laser beam and then illuminating the pattern either with a laser or with ordinary light.
Their techniques could be called precise refraction at best.
Re:This isn't really "holographic" (Score:4, Informative)
You could say that "Their techniques could be called precise DIFFRACTION", but then again, that's precisely what holography is.
Re:This isn't really "holographic" (Score:2)
Er... make that " to be diffracted at different angles."
I hate it when that happens! ;)
But it's not 3d. (Score:2)
Had to be said: (Score:4, Funny)
Re:Had to be said: (Score:2)
And don't worry about turning on the safety protocols in case a holodeck creation breaks its programming and gets loose and goes on a rampage over the ship
Harods [sic] (Score:5, Funny)
Re:Harods [sic] (Score:5, Informative)
Harrod's is an amazing store, 8 stories high if I remember correctly, owned by an Arab oil family who's son died in the car crash with Princess Diana. The first floor houses a food court the like of which you have never seen, with every food imaginable. The next couple of floors is devoted to clothing, which is someone boring, although Mrs. Scalesinger got herself a fine looking hat in their haberdashery. Then the floors start to get interesting again, with a large section devoted to true antiques for purchase, going all the way back to the stone age. That depaertment made me somewhat nervous, as it is museum quality with the added spice of "you break, you buy" hanging over the department. Oh yeah, a pub in the basement of the store wheeeee!
If they have an electronics department (which I guess they have to, from TFA) I don't recall it, as I was so overwhelmed from the rest of the store. Highly pricey and eminently touristy, it is stil a can't miss experience that I enjoy every time I am fortunate enough to be on that side of the big drink.
Re:Harods [sic] (Score:3, Funny)
Wisiting Harrod's he was told they could and would deliver anything(tm), so he asked if they could get him an elephant.
The answer was: "Sir, would that be an african or an indian elephant?"
Re:Harods [sic] (Score:2)
http://www.mallofamerica.com/about_the_mall/moa
The aquariam in the basement is pretty cool, actually.
Re:Harods [sic] (Score:2)
Son, y'all get out to the States
Umm, aren't most of the unwashed yanks already here? (and the clean ones, too!)
Never mind the mall of america--both downtown las vegas and the strip will put any food court that takes a mere city block to shame . .
hawk, nevadan in exile
Re:ew.. (Score:2)
If only. Weeds so typically overtake a garden unattended and glitz trumps anything that requires refinement from the customer. That's why I said "quantity over quality". Truth be told, a great number of Mall of America stores don't even represent the best of the region. It's just a HUNKIN' LOT OF STORES IN ONE PLACE in my opinion.
I seldom get to MOA since my wife hates malls but I sort of think of it as a Babylon 5 test site -- with a Snoopy theme amusement park in the middle. (But who says the first
Re:Harods [sic] (Score:3, Informative)
Owned by an Arab oil family who's son died in the car crash with Princess Diana
Minor correction: The owner is Mohamed Al-Fayed [wikipedia.org], and he is a self made Egyptian gazillionaire, not a Gulf Arab. He has nothing to do with oil. He is the only member of the 'family' of El Fayed, now that his son Dody is dead.
I know that most people confuse "Arab" and "Oil" and these things, but it was worth pointing out anyway.
Re:Harods [sic] (Score:2)
Re:Harods [sic] (Score:2)
Re:Harods [sic] (Score:2)
<<< As an unwashed Yank... >>>
which I hope illuminates where I am from. Be grateful - I live in Philly. I assure you there is much worse grammar than that minor faux pas 'round these parts...
Looks like... (Score:4, Insightful)
Re:Looks like... (Score:2)
As already stated -- new technology is ALWAYS expensive.
Re:Looks like... (Score:2)
Of course, you don't get the Limited Edition Harrods Emblem...
http://www.av-sales.com/html/svs_holoscreen.html [av-sales.com]
Beamer? (Score:2, Insightful)
Re:Beamer? (Score:4, Informative)
Holographic means that you are producing/storing a diffraction grating. It doesn't even mean it looks 3D (like the 3D laptop screens - they just have 2 images, that's not holographic).
Btw, my job is to make holograms
Re:Beamer? (Score:2)
Re:Beamer? (Score:2)
Re:Beamer? (Score:2)
/.'ed (Score:3, Informative)
It looks great. If money was no obstacle...
40" transparent screen !! nice : )
Re:/.'ed (Score:3, Informative)
Re:/.'ed (Score:3, Informative)
Nice thought, but the Google cache DOESN'T INCLUDE IMAGES. If you see any, they're from the original site, so (for an article like this, where the picture is vital) you'd save time just waiting for the original page to load. (This rant provoked by the idiots modding it "informative", no disrespect meant to the well-intentioned OP.)
Mirrordot [mirrordot.org] however does usually get both the images and text; if the page isn't brand new, try the Wayback Machine [archive.org].
dictionary? (Score:4, Funny)
When I think of a hologram I think of being able to throw my beer through my TV next time I see a horrible excuse of a football game...
*drool* (Score:2, Funny)
My only concern, and ultimately the only reason I won't buy one (hehehe like I could) is that it takes up too much space. I don't really have the space to put the projector as far back as it needs to be and those speakers.... I'd look like one of the little bad guys
Claro tv link (Score:4, Informative)
Re:Claro tv link (Score:2)
I'll get my coat...
Re:Claro tv link (Score:2)
IMHO calling (not so usual but anyway) rear projection canvas "holographic" is just a big dummy marketing term.
Re:Claro tv link (Score:3, Interesting)
I'm wondering how much of the picture will be displayed on the ceiling after it's passed through the glass? That would not look good.
Re:Claro tv link (Score:2)
It looks cool, but it would be far cooler if the projection film were completely transparent when the unit was off; that would look like art. Having a black rectang
Re:Claro tv link (Score:2)
http://www.scanvisionscreen.dk/holo.html [scanvisionscreen.dk]
Harrods? (Score:5, Funny)
Re:Harrods? (Score:2, Funny)
I'm off to Pound Stretcher..
Re:Harrods? (Score:2)
See you in Cashconverters...
Layers (Score:4, Interesting)
Re:Layers (Score:5, Interesting)
\ \ \ \ \ \
You can image the \ is a gap, and the white space is some material. Only light with the correct angle will fit perfectly into the gap and be bounced back.
This is roughly how holograms work, and is called a diffraction grating. (A grating produced from the diffraction between the object light and some reference light)
Another thought is that they use the brusters angle somehow. If the light is polarised, it would appear brightest (or dimmest, depending on which way is polarised) at exactly 34 degrees to the plate. (For glass that is anyway).
Re:Layers (Score:2)
Re:Layers (Score:2)
No.
"3D" is not simply layering a bunch of 2D images on top of each other. Frankly that enough folks thought so to mod up this mistake is appalling.
You can demonstrate this for yourself pretty trivially: Print out a series of images on acetate (overhead transparency plastic.) Now stack them. Look 3D? No, it looks like a bunch of layers on top of each other.
So what about just printing the outlines of each layer at that depth?
I've seen it (Score:5, Informative)
Not sure it's worth the extortionate price tag for what's essentially a novelty toy, though.
astonishing (Score:2, Funny)
Re:astonishing (Score:4, Funny)
Duster cloth: £0.25
Squeegy mop accessory: £175.00
explaining to your parents how their new toy got smeared, priceless.
DIY version? (Score:2, Interesting)
Re:DIY version? (Score:3, Informative)
Re:DIY version? (Score:2)
Re:DIY version? (Score:3, Interesting)
Re:DIY version? (Score:2)
Diffractive optical element? (Score:5, Insightful)
Re:Diffractive optical element? (Score:5, Informative)
Re:Diffractive optical element? (Score:4, Funny)
Re:Diffractive optical element? (Score:5, Funny)
Re:Diffractive optical element? (Score:2)
Re:Diffractive optical element? (Score:2)
Seems familiar (Score:2)
how inconvenient (Score:3, Insightful)
Re:how inconvenient (Score:2, Funny)
Didn't your mama tell you not to run in the house? This is exactly what she was thinking of!
Re:how inconvenient (Score:2, Insightful)
Tech info... (Score:5, Informative)
http://www.exn.ca/Stories/2003/03/18/56.cfm [www.exn.ca]
http://www.anders-kern.de/presse/pr_holoscreen_en
http://www.innovations-vcs.co.uk/main/holoscreen.
You can buy your own one cheap here:
http://www.av-sales.com/html/svs_holoscreen.html [av-sales.com]
Re:Tech info... (Score:2)
Gone for the ride (Score:4, Funny)
"Great Idea Barney! Let's call 'em 'Hollow Graphic'. No! No! Wait! I got it Holographic! No one will know the difference!"
"Yea Fred there's a sucker born every minute."
"You got that right Barney. Now lets see what we can think up for all these foam tiles these old tv's came packed in."
"Wait a minute Fred! I already sold those to NASA as shuttle repair kits. You won't believe what they paid me for them!", Fred gives Barney a big High Five.
Two years selling them (Score:2, Interesting)
My company, Venue Telecom [venuetelecom.com] has been selling this kind of screens for two years now. (We are located in Spain but sell worldwide)
It's very good, with a good contrast and bright, but it's only for inside. Sun light makes image almost imposible to view.
Indeed, we have another screen of this kind that is just a slim film. You can stick it to a shop window and it simply rocks.
If you are interested in buying one, just e-mail me: pgquiles@SPAMPROTECTIONvenuetelecom.com.
Harrods is expensive (Score:5, Insightful)
HelioDisplay (Score:2, Interesting)
Re:HelioDisplay (Score:2)
So? (Score:2, Interesting)
You save space!
This is another one of those "must haves" that you really do not need...
Harrods display film (Score:2)
Some points on the Gizmag article (Score:3, Insightful)
Given we are talking about how wonderful this new tech is, how much contrast it hat - how about some contrast on the freaking article! Come on, grey text on a white background? Obviously we now know where some of the layout people from Wired Magazine went.
Second of all:
The pictures in the article look too damn good - I smell retouch. If you want to convice me of the value of this technology, you need to show me a movie of the produce in use, as the camera moves around the room. After all, I can take your average rear-projection TV and make it look fabulous, IF I pick the camera angle to maximize the brightness of the screen. But as anybody who has ever looked at a rear projection TV knows, the "sweet spot" of the image is very narrow, and if you leave it, the image fades tremendously.
Third of all:
The single biggest cause of loss-of-contrast on a light sourcing display, be it a projector or a CRT, is the fact that the light in the room is reflected from the screen, making the blacks of the image not black. Now, this display may be wonderful at redirecting the light from the projector, but if the "glass" is clear, and the wall behind it is NOT black, then the blackest the image can be is the color of the wall behind it. If you wanted to truly get deep blacks, you would need to put something like black velvet behind the glass, to absorb the ambient light.
Fourth of all:
Back to the viewing angle issue: holographic techniques usually are VERY angle sensitive - the diffraction grating allows light from a very specific angle to be redirected to a very specific angle. Is this image REALLY viewable from more than one or two places in the room?
Re:Some points on the Gizmag article (Score:2)
But if you get behind it the coolness factor drops a lot.
Re:Some points on the Gizmag article (Score:2)
Now when the projector is off it's going to put off a lot less light than the rest off the room which means the film is going to absorb most light that comes into contact with it which means it's going to be much darker than the rest of the room. Also if this effect was not enough to make it look black they're going to paint to projector black because
Re:Some points on the Gizmag article (Score:2)
The panel re-transmits light coming in from the projector angle, that's about all it does. Light from other directions pass through. There's presumably an anti-reflective coating reducing glare.
The device resembles nothing so much as a large free-standing pane of glass. You can see right through
$1 = 0.532510 Brittish Pounds (Score:3, Informative)
MIRROR with PICS (Score:2, Informative)
"the new Claro holographic TV (£14,999 plus £9,999 for matching speakers) that allows you to project video on a transparent display. Plus all other light is ignored which means you get a sharp image even in brightly lit environments."
Seen it, appreciated it, eh. (Score:5, Interesting)
The hook was it being video, apparently floating in the shop window. No wires, no frame, in was creepily like Picture-In-Picture for the real world.
In the brightly lit shop window the image was equally bright, whatever in the ceiling driving it was pretty powerful. The only evidence there was anything 'going on' at all, beyond a block of video floating in space, was two, nearly invisible, mono-filament lines holding up the sheet of plastic. Also from the sides of the shop window one could spot the edges of the plastic if one looked carefully at the edge of the bright moving distracting video (in short - not obvious at all.)
Uses aside from novelty value?
Well as many folks have noted this is just an improvement on the old frosted-sheet-of-plastic trick so anywhere that goes this can can too. Places where you want a display with the only accessible part being a bit of plastic, like in public venues. Also spots where you don't want a lot of hardware 'hanging around' but want a cleaner look.
I could see this being popular for indoor stadiums, hanging off the edge of the deck above. Those fans are woefully under-served with TV during games (sarcasm).
Airports are gonna love this. Many have gone from banks of big CRTs squatting over folks to frames of flat panels, this will be the next step in their search for sleek 22nd century tax-paid coolness.
Designers, heck yeah! The mantra has been "thin is in", but they've still been vexed by cables and how to handle that awkward screen when it's not in use. Here is something that can mounted in the ceiling ($$$), the screen put in a convenient corner, and (with the house cleaner dusting it regularly) won't spoil the elegant lines of the room with evidence of proletarian TV tastes. I bet HGTV just ordered a shipping container of 'em.
For the rest of us? Unless you've got a real desire for 'floating TV' I bet most /.'ers would rather spend their money on more features & toys then just 'look it *floats*!'.
YMMV.
Seen it at Harrods, unimpressed (Score:2, Informative)
Re:Seen it at Harrods, unimpressed (Score:2)
Yawn (Score:2)
It's not so much a holographic TV... (Score:2)
Re:But it's still just television (Score:3, Funny)
On the other hand, I do agree on one point - fifteen grand just for a TV?! I'd rather have my house extended/refurbished/whatever... Then again, I'm not the sort of person who can afford 15k on anything, let alone a TV.
Re:Amazing! (Score:3, Funny)
Re:Limited edition with ... (Score:2)