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Moon Advertising Idle

Domino's Plans Pizza On the Moon 214

Posted by samzenpus
from the extra-cheese dept.
It may be more PR stunt than a viable expansion plan, but the Japanese arm of Domino's Pizza is making plans for a lunar store. Construction firm Maeda Corp has drawn-up the plans for the dome shaped restaurant and figures it will take 70 tons of materials and pizza-making equipment. Even with the cost cutting measure or using mineral deposits on the moon to make the concrete, Domino's estimates the costs at Y1.67 trillion ($21.7 billion). In 2001 rival chain Pizza Hut made a delivery to the International Space Station, but Domino's hopes to become the preferred pizza of space with the moon store plan.
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Domino's Plans Pizza On the Moon

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  • Got 'em on the front page of /.
    • by msauve (701917)
      Yep. Cue the green cheese jokes...
      • by ByOhTek (1181381)

        You've obviously not had their pizza.

        Even green, moldy, stale cheese would be more appetizing than the offal they are pushing.

        • by geekoid (135745)

          No, it's a nice mediocre pizza.

        • by PitaBred (632671)

          Used to be. A couple years back they changed all that, it's actually halfway decent for non-specialty pizza any more.

        • Even green, moldy, stale cheese would be more appetizing than the offal they are pushing.

          I thought that was just ground up melted plastic milk jugs on top of some cardboard.

  • by nysus (162232) on Thursday September 01, 2011 @11:34AM (#37276136)

    You think?

    Is this an ad disguised as content?

    • by ByOhTek (1181381)

      Ad? I see this more as a warning: Don't do lunar tourism early on - the only pizza there will be Dominos...

      • by Nidi62 (1525137)

        Ad? I see this more as a warning: Don't do lunar tourism early on - the only pizza there will be Dominos...

        Yes, but its safe to assume there will also be a Taco Bell and a Chinese place.

        • by ByOhTek (1181381)

          Is it sad, that of the three, the Chinese places scare my health sense the least?

        • Realistically, at the rate that we're going it's far more likely that the first restaurant on the moon will be Chinese... much like the only denizens of that dusty rock.

          You know, since it doesn't look like my country is trying to get back there any time soon... I'm sorry, I'm just bitter.
        • by demonbug (309515)

          Ad? I see this more as a warning: Don't do lunar tourism early on - the only pizza there will be Dominos...

          Yes, but its safe to assume there will also be a Taco Bell and a Chinese place.

          Well, if you consider Panda Express to be Chinese, anyway.

          • by Nidi62 (1525137)

            Ad? I see this more as a warning: Don't do lunar tourism early on - the only pizza there will be Dominos...

            Yes, but its safe to assume there will also be a Taco Bell and a Chinese place.

            Well, if you consider Panda Express to be Chinese, anyway.

            It's only a matter of time before one of those #1 Jade Emperial Buddha Happy Awesome Buffets opens up nearby.

        • by digitig (1056110)
          None of them will have any atmosphere, though.
  • if FTL drive was discovered by a pizza delivery company?

    • by Flyerman (1728812)

      Almost as weird as a shower curtain company developing a portable quantum tunneling device.

    • Almost as weird as a couple of bicycle mechanics making the first powered flying machine.

      • by h4rr4r (612664)

        No both the bicycles and the airplane shared lots of components. Gears, chains, etc. Pizza companies don't make their own cars, much less spaceships.

        • by msauve (701917)
          "Pizza companies don't make their own cars"

          They don't [annarbor.com]?
          • by geekoid (135745)

            No, they don't. Someone else built them and Domino's had them painted as a PR stunt.
            Did you read your link?

          • by h4rr4r (612664)

            Even your own link says their were built for Domino's, not by them.

            • by msauve (701917) on Thursday September 01, 2011 @12:07PM (#37276498)
              Oh, you mean like how GM buys Cummins engines, Monroe shocks, Lear Seats, Goodyear tires, etc. made to their specifications from suppliers, and then pays people to assemble them for them?
              • by h4rr4r (612664)

                No, not like that at all.
                Domino's just bought these special order already completed, like you can special order a car too. GM actually does design and assembly.

              • by Chris Burke (6130)

                No, he means like how you buy a Dell PC and then put a Half Life sticker on it and say you "built your own computer".

        • Bicycles were actually fairly high-tech devices at the time. Especially if you realize that there wasn't a distinction between 'bicycle' and 'motorcycle' for a long time...

  • Somehow they have managed to elicit images of both "pizza face" and "crater face" at the same time. Niiice.

  • They'll have unlimited amounts of moon dust to throw into their crappy dough.

    • by gfxguy (98788)
      IMO, while not as good as decent local places, the "new" Dominoes pizza is much better than it used to be.
      • Heck, anything is better then cardboard! /ducks

      • by smelch (1988698)
        They have the best online ordering, too. Sometimes I get their pasta bowls. It kind of seems like somebody there knows what the hell they're doing finally. It's kind of funny, they have a tracker that will tell you things like "Brad is beginning to prep your delicious order!" and you can leave comments for the staff (from a dropdown). It doesn't serve much of a purpose, but it's better than an all-flash piece of filth like most pizza places have opted for.
      • by demonbug (309515)

        IMO, while not as good as decent local places, the "new" Dominoes pizza is much better than it used to be.

        I agree. Instead of "absolutely awful", it has climbed to the level of "merely dreadful".

        Actually not that bad. I would willingly eat it, though not if there is any other pizza available (well, maybe not Pizza Hut).

  • but it's before lunch time in the entire US.
    I wonder id dominoes will see an increase in sales this afternoon?

    • by Anrego (830717) *

      Either it's a joke I'm not getting.. or that is one of the best typing failures I've seen in a while @ comment title :D

      As to your comment.. I actually did read the article and think "hmm, pizza would be nice". I didn't go Dominoes though.

  • by JoshuaZ (1134087) on Thursday September 01, 2011 @11:39AM (#37276206) Homepage
    Since we're nowhere near having long-term colonization of the moon, and the summary actually acknowledges that this is a PR stunt why are getting this mentioned at all on Slashdot? This is ridiculous. There's no where near the tech level to easily put this sort of thing on the moon and there's no way the company will actually spend money to do this. Meanwhile all sorts of interesting science and technology developments are happening that aren't getting mentioned. For example, astronomers have discovered a star that doesn't fit with a lot of our theories of star formation http://www.sciencedaily.com/releases/2011/08/110831155340.htm [sciencedaily.com]. Or Slashdot could have given us another update on the ISS's current situation. Heck, if you need something with minimal actual scientific content you could have linked to this amusing video by the ISS crew about the matter http://www.universetoday.com/88559/iss-crew-provides-light-hearted-look-at-current-space-flight-plight/ [universetoday.com]. Or you could talk about the new website devoted to the exploration of Mars by the Spirit and Opportunity http://www.universetoday.com/88562/driving-miss-spirit/ [universetoday.com]. Stop wasting our time.
    • by robot256 (1635039)
      Those are great links! Have you posted them as submissions yet? Somebody's got to provide the content, and you seem to know where to look.
  • The moon is the next logical choice since they already do worldwide delivery [wordpress.com]. I gather that the pizza is also reheated quite rapidly at the point of delivery.

  • by damn_registrars (1103043) <damn.registrars@gmail.com> on Thursday September 01, 2011 @11:43AM (#37276246) Homepage Journal
    ... of having pizza delivery kids handling vehicles at that speed. They drive fast enough as it is on earth. Just wait until their Hondas don't need to battle gravity...
  • Brilliant! (Score:3, Funny)

    by Anonymous Coward on Thursday September 01, 2011 @11:47AM (#37276288)

    Probably the earth's best first-line defense against an alien invasion.

  • Gedankenexperiment... lol.

    Some day in the far future, there *will* be a Domino's Pizza (or it's corporate successor, or some other popular food chain) on the moon, just like you could get decent KFC on base in Iraq even during the height of the war/insurgency.

    Virtually all projects large enough become defined, constrained, and shaped by their logistics instead of their preferred policy or plan. Right now, if you wanted to get it built up there, it would be expensive. I could see bored teams at Halliburton/K

  • just make the divers pay the fuel costs and pay them like $1 a run + sub min wage.

  • They have to figure out how to get their pizza to come out as flat and dense as linoleum even in 1/6 G

  • Once they have the location in place, the pizzas could be delivered by a mafia-employed ninja delivery guy in a rocket car!

  • Is September 1st the Japanese equivalent of April Fools Day or something?

  • by Iamthecheese (1264298) on Thursday September 01, 2011 @12:17PM (#37276618)
    I'm really wondering why they're talking about 70 tons of stuff when 200 pounds of props plus a real contract with SpaceX to deliver from earth on demand would be just as effective at looking like a pizza restaurant, taken just as seriously, and used the same.
  • by Phoenix666 (184391) on Thursday September 01, 2011 @12:19PM (#37276652)

    No one can hear you scream, and Domino's pizza has no taste.

    Oh, wait, the second part's true on Earth, too.

  • Maybe they will built it near Google's moon base.
    http://www.google.com/jobs/lunar_job.html

  • They are going to need to hire people to run the pizza place...I call delivery shuttle pilot!
  • That commute is going to be a bitch...
  • And the whalers need more than whales to live on.

  • There is a problem with a restaurant on the moon: good food, but no atmosphere.
    • There is a problem with a restaurant on the moon: good food, but no atmosphere.

      Really? I heard the atmosphere was killer, yo

  • by Xymor (943922)
    This is a good idea for Amazon. There are no taxes to be paid in the moon.
    Or in Antarctica which is a smaller challenge.
  • Pizza on the moon! That sounds great! After a long day of doing sciency moon stuff, you can relax with a delicious, hot slice of--wait, the Japanese arm of Domino's Pizza? Ah, yes, imagine staring up with poignant homesickness at the beautiful blue Earth over your steaming slice of Mayo Jaga (potato with sizzling hot mayo) pizza... or perhaps you'll fondly remember the Earthly restaurants you've loved while nibbling at your delicious slice of Camembert Mille-Feuille Seafood pizza.

    But don't worry. I'm
  • -- With many, many, apologies to Gill Scott Heron --

    A rat done bit my sister Nell.
    (with the Noid that's on the Moon!)
    Her face and arms began to swell.
    (and the Noid is on the Moon!)
    I can't pay no doctor bill.
    (but the Noid is on the Moon!)
    Ten years from now I'll be payin' still.
    (while the Noid is on the Moon!)
    The man jus' upped my rent las' night.
    ('cause the Noid is on the Moon!)
    No hot water, no toilets, no lights.
    (but the Noid is on the Moon!)
    I wonder why he's uppi' me?
    ('cause the
  • It's there in 3 weeks or it's Free!

  • So they are working out the logistics of building a structure for their storefront on the moon but they haven't given any thought to how they're going to continuously get fresh ingredients to make the pizza. Wait a minute, this is Domino's we're talking about - I'm sure they'll get by with the rocks and dust already on the moon.
  • I'm going to build my own pizza parlor on the moon, with blackjack, and hookers....

    In fact, forget the pizza parlor!

  • It's gotta be a joke story. Right?

    Any corporate manager who goes public with a story like is either a.) crazy or b.) recently informed about an incurable disease and figures "What have I got to lose? May as well go out with some publicity."

    (And it's Domino's? Geez, can you think of a more boring pizza? Now if it was Uno's that was doing this... Unfortunately I still remember the experience of eating non-Chicago Uno's pizza and I've changed my mind. Too much of a chance of that horrible stuff I ate in Co

  • Well then perhaps you'd also be interested to know that I have contracted with a construction company to build a women's shoe store on Jupiter's moon Io. Nevermind the fact that the half trillion dollars I will be borrowing to build it will be earned back by selling a pair of shoes at a time to the approximately half a dozen space tourists we expect to see in the next 150 years or so. Now, barrel of monkeys who've evidently replaced all rational human beings at Slashdot, where's my front page headline?

  • by balaband (1286038) on Friday September 02, 2011 @03:16AM (#37283652)

    ...the Moon hits the sky, like big pizza pie....

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