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Submission + - Free Apps Eat Your Smartphone Battery (techweekeurope.co.uk) 1

judgecorp writes: "Here's a reason to pay for smartphone apps. The free versions can spend three times as much energy finding and serving ads as they do on their actual job. Research from a Purdue university scientist found that as much as 75 percent of the energy used by free apps goes on accessing location services, finding suitable adverts and displaying them."
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Free Apps Eat Your Smartphone Battery

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Anything cut to length will be too short.