Soulskill from the top-shelf-research dept.
sciencehabit writes "In a pub on the campus of London South Bank University, you may think you're drinking an ice cold brew, but don't be too sure. A fake pub with barstools, beer pumps, and all the trappings of a real one was built on the university for psychologists to better understand how and why we drink. Hidden cameras and a cheerful staff — who are undercover psychology students — help analyze behavior when customers, or test subjects, pay a visit."
It was kinda like stuffing the wrong card in a computer, when you're
stickin' those artificial stimulants in your arm.
-- Dion, noted computer scientist